Elizabeth E. Parks
PROFESSIONAL EXPERIENCE
Project Manager
Global Team Blue
December 2019 - Present
• In partnership with Program Manager, implement marketing efforts for Ford Credit clients
• Work closely with team members from various disciplines (media, creative, studio production) within the agency
• Optimize and coordinate advertising campaigns, including Owner communications (lease renewal/invoice/transactional email/account manager) and B2B marketing (Automotive News)
• Manage all client, vendor, and third-party relationships
• Track and report on project level budgets
Junior Project Manager
Global Team Blue
August 2018 - December 2019
• Assist Account Executive with projects for our Ford Customer Service Division (FCSD) clients
• Management of multiple projects as one cohesive client program
• Create efficiencies and economies for both client and agency
• Budget/schedule development and management/oversight of projects as assigned
Executive Director
Dayton2Daytona
April 2017 - May 2018
• Partnered with Canadian company, Campus Vacations, to plan annual trip for over 1,500 students to Daytona Beach, FL
• Led Direct of Finance to manage funds of up to $40,000 in student organization bursar account
• Planned and implemented various marketing and promotional events on campus and at local establishments
• Designed logo to be used in all promotional material
• Managed all social media and email accounts
Administrative Assistant
University of Dayton Center for Student Involvement
August 2015 - May 2018
• Answer inbound calls on multi-line console in a friendly, courteous and helpful manner
• Assist customers with making event reservations in on-campus buildings
•Greet all visitors in a friendly, courteous and helpful manner setting a positive and welcoming tone for the departmental reception area
EDUCATION
Michigan State University
East Lansing, MI
Expected August 2021
Master of Arts: Strategic Communication, concentration in Digital Media Strategies
University of Dayton
Dayton, OH
Graduated May 2018
Bachelor of Arts: Communication, concentration in Communication Management
Minor: Business Administration
​
ACTIVITIES
GTB Strive Intern Mentorship Program
Director
Sigma Gamma Association
Event Chair
Bayview Yacht Club
Volunteer